The marketing category features all of our SEO & Paid Search related articles. Here you will find useful posts about Google Ads, Facebook Ads, SEO, etc.
The journey of Search Engine Optimization (SEO) is notoriously challenging and protracted, so we understand you are here to boost traffic to your blog substantially. We recognize that your presence here stems from a desire to increase traffic to your blog substantially. The conventional methods of blog promotion, like SEO, are likely familiar to you, …
As a blogger, I understand the importance of planning in any business venture. Without a proper plan, it becomes difficult to achieve the desired results. That’s why having a blogging business plan is crucial, irrespective of the niche you are writing about. In this article, I will provide an overview of the basics of creating …
Blogging Business Plan: How to Create a Winning Strategy Read More »
As with any business endeavor, creating a business plan for your blog is an essential step toward success. To achieve success in blogging, you need to approach it with the same level of commitment and structure that you would for your business. A well-crafted business plan can have a great deal of positive benefits for …
You’ve been blogging for a few weeks and haven’t made $10,000 yet. After hours of researching for ways to make money with your blog, you found out about paid search advertising. Now you’re wondering if you should do paid search advertising or not. Paid Search Advertising Works If you have your own product to write about …
As a blogger, outbound links can be a valuable tool in improving your search engine rankings. By connecting your content to reputable sources and providing additional context for your readers, you not only improve their user experience but also signal to search engines that your content is well-researched and relevant. In this section, we will …
Although it is true that as a content creator, you have to write great content for search engines, you also need to write great content for real people. So many of us try to write just for the search engines and our content looks weird. Getting this part right will eventually increase your website traffic …
These are a few of the best SEO techniques being used because creating a successful website these days is hard. There are a lot of factors to consider when it comes to making it a viable online portal for sales or ad placements. Once the website goes live, the next step would be to make …
You have surely heard of content creators. But the main question is what do content creators do in the first place? Content creators are employees (or freelancers) that are in charge of the creation or contribution to the production of different forms of media, most primarily digital media. Content creators typically create content for a …
This is our simplified starter guide for using Google Ads and their paid search platform. This is the platform that people are using to drive traffic to their websites because waiting for SEO takes a long time. Even if you don’t intend on managing Google Ads yourself, don’t be afraid to experiment with paid search …
The digital world’s speedy growth is putting a ton of pressure on marketers and business owners alike. They need to audit their websites on a regular basis for any discrepancy and perform the necessary optimization to boost their rank in search engine results. New SEO techniques and frequent changes in algorithms make things even more …
It doesn’t matter if you want to rebrand your website or if you need to launch a new website. You will need a good and solid SEO marketing strategy in place if you want to make it big in your niche or industry. With the digital technologies and landscape changing more and more by the …
Search engines are the beginnings of most online experiences. This is why it is not a surprise that website owners, from bloggers to businesses and eCommerce sites, all want the search engines to notice them. This is done through the search engine optimization or SEO process. One critical aspect of this process is none other …
Technical SEO is the optimizations done so a website is ready to be crawled and indexed by the search engine. The optimization can be related to website speed, removing broken links, or making sure your pages are secure. This SEO strategy is one that requires some additional knowledge. So if you’ve ever wondered, why is …
On-page SEO is the ongoing process of optimizing the individual web pages within your website in order to get a higher ranking in search engines. A higher ranking will result in more website traffic. On-page SEO optimization can be a very complicated process. This doesn’t come as a surprise, especially because Google’s algorithm considers more …
Off-page SEO refers to all the ranking strategies and optimizations done on external websites that can help improve a website’s position in the SERPs, and search engine results pages. Many new marketers think that off-page SEO is only about link building but there is still more to it. Off-page SEO is also about promotion methods, …
If you want to learn how to do your own SEO, the very first and most important thing you have to remember is that SEO doesn’t just start and finish with a few steps. Search engine optimization, or SEO, is an ongoing process that you need to monitor and manage on a constant and consistent …
There are about 40,000 searchers performed on Google every second. It is important to know what people are looking for if you want your business to take a spot on the first page of search engine results. The terms that help a page get to the first page are what you call keywords. Using different …
Before you could start implementing SEO throughout and on your website, you should have a good understanding of the best SEO principles. Unfortunately, it could be very challenging to be familiar with all the different information and rules involved in these principles. Not much has changed with the basic SEO fundamentals such as: Using strategic …
Are you ignoring Pinterest? The site gets more than 600 million visual searches a month and has over 200 million users. We are here to help you learn some of the useful Pinterest marketing strategies. Why? Well, like we always say, the chances of your niche overlapping with ours are extremely low. So we can …
Social media marketing is more than simply creating a Facebook page. It’s about having a solid social media content strategy. If you are managing social media for a business, you’ll want to have your content strategy planned out weeks in advance. The real benefits of social media as a progressive marketing strategy come from the …
